Survey

To get some feedback on our film, we showed it to a focus group made up of five individuals - all of whom were in our target audience (young males classes D to E). We sent them the film opening and then set up a survey on facebook to ask them some questions.

The purpose of these questions were to see if we would be able to attract our target audience. It also allowed us to see if there was anything people did not like about our film so that we could change it before we submitted it to make it as good as possible. Fortunately the survey showed that they enjoyed the film and it gave off the impression we intended it to have.

All five members of the focus group correctly figured out the genre - this is good as it means we successfully used the generic thriller conventions. All of them also said they would like to watch the rest of the film meaning our opening was successful in gripping and attracting the target audience. Also they all said they would recommend it to friends meaning it would get good word of mouth and encourage more of our target audience to watch the film hopefully making it a success.